Get ChatGPT to Recommend Your Premium Pet Food Brand When Pet Parents Are Ready to Buy
Your premium brand offers better quality – but if ChatGPT can't find AI-readable authority and customer proof about your brand, it recommends your competitors to pet parents instead. I help you build both so your brand show up when someone's ready to buy.
How You Get ChatGPT to Recommend You
1. Build AI-Readable Authority on your website: Create and optimize content that answers the key questions your ideal customers ask ChatGPT (positioning you as the trusted expert in your category) + structure your content so AI tools consistently cite you as the authoritative source
2. Activate Customer Proof at Scale: Support your best customers in sharing testimonials that AI models cite when making recommendations
Pet Parents Are Searching. ChatGPT Is Recommending.
Pet parents don't start on Google or your website anymore – they ask ChatGPT. McKinsey found that 44% of customers now prefer AI tools over traditional Google search (31%) or brand websites (9%) when researching products.
Without AI optimization, nearly half your ideal customers never see your brand when they ask "What should I buy?".
How We'll Work Together
Step 1: See Your Brand's Visibility Gaps (Free 30-Minute AI Search Audit)
Find out how ChatGPT, Gemini, and Google AI Overview respond when pet parents ask for products in your category. You'll discover where your brand is losing to competitors across all major AI search tools and walk away knowing your brand's three biggest visibility gaps – no commitment required.
Step 2: Get Your Brand's Custom Roadmap (4-Week Positioning Sprint)
You get a strategic roadmap showing exactly where your brand is losing visibility and how to fix it. We identify which pet parents AI should recommend your brand to and map the 50 questions triggering their buying decisions.
Step 3: Build Predictable AI Visibility (6-Month Implementation)
I work alongside your team to execute the roadmap that enhances your brand’s AI search visibility: we create AI-optimized content answering the questions pet parents actually ask, then mobilize your best customers to rate and review your brand on review sites so AI models recommend your brand with confidence.
Why I Help Mission-Driven Pet Food Brands
Success comes down to understanding how buyers discover products – whether that's in retail, on Amazon, or now, AI tools like ChatGPT.
When AI search launched, I could feel something shifting. People were asking ChatGPT for advice, having conversations about what to buy. I knew this would fundamentally change product discovery. And today, millions of people trust AI tools the way they trust friends or expert reviews.
I also saw an opportunity to help more pets thrive. Premium raw food transformed my rescue dog's health. When I realized how many pet parents never discover these types of premium products, I knew I could help by making premium pet brands visible in AI search.
That's why I help mission-driven pet food brands get visible in AI search – by working alongside your team to build the capability in-house. Better visibility means more pets access the nutrition that transforms their lives.
